Posted on: October 13, 2023, 06:51h.
Last updated on: October 13, 2023, 06:51h.
SoftSwiss, a leading iGaming technology provider, has conducted a comprehensive analysis of its Casino Platform data, revealing distinct trends in online gaming across Europe, Latin America, and Asia. Notably, Asia has a higher concentration of VIP betting compared to other regions, while Europe excels in revenue generation.
According to SoftSwiss’ analysis, Asia stands out as a frontrunner in high-stakes online gambling, with a remarkable 71.6% of players favoring mobile betting. On the other hand, the percentage of female players in Asia is notably lower at 6.2%. However, it’s important to note that despite Asia’s dominance, it does not lead in revenue generation.
Within the Asian demographic, players aged 31 to 40 are the most prevalent group engaging in SoftSwiss Casino Platform projects, with slots being the preferred gaming option, comprising over 80% of all online gaming activity.
Europe Close Behind
Europe’s iGaming market dominance can be attributed to its advanced infrastructure, strong regulatory framework, and high disposable income. European players have significantly higher average spending compared to other regions, showcasing their preference for iGaming activities.
The diverse cultural landscape in Europe fuels the demand for a wide range of iGaming products and services. As a result, Europe remains at the forefront of investment and financial success in the industry, surpassing the growth and reach of Latin America and Asia.
In Europe, 68.3% of individuals prefer using mobile devices for betting, with the average amount wagered surpassing that of Latin America. Furthermore, statistics indicate that nearly half (47%) of the overall gaming community consists of men.
Europe leads in the proportion of female gamers, accounting for approximately 18.11% of the total, followed closely by Latin America. Asia is also making progress in this regard.
The increasing presence of women in the European economy contributes to the rising number of female gamers. Additionally, the 31 to 40 age bracket dominates the digital landscape in Europe, with a notable preference for slots.
Latin American Growth Continues
The Latin American iGaming sector is experiencing continuous expansion as more individuals embrace the convenience of online casinos and bookmakers. Countries in the region foresee tremendous growth and progress in the coming years.
SoftSwiss Casino Platform’s data highlights that a significant majority (69.2%) of active players in Latin America utilize mobile devices for online casino gambling.
In Latin America, men dominate the gaming scene, making up the primary player base, while women account for 17.4%. The largest contingent falls within the 31-40 age range, representing 20.8% of the overall population.
Colombia, Argentina, and Mexico have been driving the rapid growth of the Latin American gaming market, with Brazil’s attempts to reintroduce gambling expected to further propel the region’s expansion.