Published on: June 17, 2026, 08:17h.
Updated on: June 17, 2026, 08:17h.
- Betway collaborates with Toronto Blue Jays’ superstar for a responsible gaming initiative
- Guerrero Jr. is an MLB all-star and led the Blue Jays during their remarkable 2025 World Series journey
- Betway launches a responsible gambling TV commercial featuring Guerrero Jr.
Super Group Ltd. has revealed an exciting collaboration between its Betway brand and Toronto Blue Jays star Vladimir Guerrero Jr. to advocate for responsible gambling practices.
MLB All-Star Status
Although Guerrero Jr. is experiencing a challenging season with just three home runs and a .726 OPS through 69 games in 2026, he remains the prominent figure of the Blue Jays and is in the first year of a 13-year, $500 million contract.
He is one of the most beloved professional athletes not only in Toronto but throughout Canada, attracting large crowds for annual player events and series games against the Mariners in Seattle.
Guerrero Jr.’s skill, charming personality, and positive demeanor make him an excellent ambassador for a campaign focused on such an important issue.
Positive Impact
“We are excited to partner with Vladimir to promote responsible gaming,” stated Neal Menashe, CEO of Super Group. “His charisma, integrity, and bond with fans position him as the perfect ambassador to emphasize the significance of safe gaming practices. This partnership underscores our global commitment to embedding customer protection in our operations.”
Joining the Blue Jays organization in 2019, Guerrero Jr. is a five-time MLB All-Star and is currently the leading vote receiver for the American League first baseman spot in July’s All-Star game in Philadelphia.
World Series Journey
In 2021, he led MLB in home runs and earned the All-Star Game MVP title.
Last season, during the Blue Jays’ impressive playoff performance, leading to a Game 7 standoff against the Los Angeles Dodgers, Guerrero Jr. excelled with a .397 batting average over 18 games, hitting eight home runs, and achieving an outstanding 1.289 OPS, a key statistic for assessing a player’s overall offensive ability.
Guerrero Jr. will elevate Betway’s mission to foster responsible gambling by raising awareness about the resources and tools that empower individuals to gamble safely and within their limits.
Responsible Gambling Advertising Campaign
A new television advertisement featuring Guerrero Jr., focused on responsible gambling, is currently being aired during sports broadcasts across Ontario.
“I’m delighted to partner with Super Group on responsible gaming initiatives that truly matter,” Guerrero Jr. expressed in a statement. “Assisting individuals in learning how to enjoy betting safely, with balance and the appropriate tools, is something I’m proud to contribute to.”