Latest News: December 12, 2023, 10:42h. 

Updated: December 12, 2023, 10:42h.

Guy Fieri is getting ready for a big event at Super Bowl LVIII with the Flavortown Tailgate. The popular Food Network chef will be hosting the free event, featuring live music and over 20 restaurant pop-ups of his own design.

Guy’s Flavortown Tailgate will start at 10:30 a.m. on Sunday, Feb. 11, behind the High Roller observation wheel at The Linq on the Strip and last until the game begins at 3:30 p.m.

Music will be provided by DJ and record producer Diplo and country star Dustin Lynch.

“This tailgate is truly a dream come true,” Fieri told People magazine. “I’m so passionate about football. I look forward to football season. I wish we could just have it all year round. I’d be the happiest person in the world.”

Fieri has four restaurants on the Strip and a fifth at Allegiant Stadium, the setting for this year’s big game.

To cover the costs, Fieri is teaming with Shaquille O’Neal’s live event platform, Medium Rare, and PepsiCo, which will operate an oversized Pepsi cocktail bar.

Other sponsorship projects include Guy Fieri’s Smokehouse Pit, presented by Kingsford brand charcoal, and the Sunday Slider Cookout, where free sliders served on King’s Hawaiian rolls.

Guy’s Flavortown Tailgate debuted at the 2023 Super Bowl in Phoenix, attracting 10,000 fans. Approximately 15,000 people are expected in Las Vegas.

While the party will be free for fans of all ages, with no Super Bowl tickets necessary for entry, registration is required. Starting today, fans can sign up to attend Guy’s Flavortown Tailgate on its official website, which also features VIP tickets and hospitality packages for sale.