Published on: March 4, 2026, at 10:55 AM. 

Updated on: March 4, 2026, at 10:55 AM.

• Kalshi partners with luxury timepiece platform Bezel
• Event contracts will focus on upscale watch valuations
• Notable brands include Patek Philippe and Rolex

Kalshi is in tune with the market. Through a collaboration with Bezel, the leading US prediction operator now offers trading markets based on the prices of luxury watches.

The newly introduced markets, named Watch Futures, enable traders to speculate on the price changes of prestigious watch brands, with Rolex being a primary focus. Additionally, these markets will also include contracts related to which models may become discontinued and potential new releases.

“Watch Futures utilize Beztimate, Bezel’s proprietary system (previously an internal tool) designed to accurately assess the market value of a watch. The system gathers data from real-time transactions, live bids, authenticated sales, and various market offers to generate independent valuation models,” stated The Robb Report.

Currently, Kalshi features 10 markets related to watches, with seven of these focusing specifically on Rolex. These contract offerings can be accessed in the platform’s finance, general, and product launch categories.

Kalshi Expands Its Diverse Event Contracts Portfolio

The introduction of luxury watch markets represents yet another facet of Kalshi’s expanding array of non-sports markets — crucial in light of ongoing scrutiny from state regulators regarding the prediction markets tied to sports betting.

Additionally, Kalshi aims to eliminate insider trading on its platform. Notably, the Watch Futures will be closely tied to genuine products, as Bezel employs a stringent authentication process for the luxury watches traded on its platform. Last year, the company rejected over a third of watch submissions.

“In 2025, Bezel rejected 34% of watches submitted for sale. This is a 5% rise from our 2024 report, which noted a 29% rejection rate, and an 11% increase compared to 2023, which had a 23% rejection rate,” according to their 2025 annual report.

Bezel also has connections to the gaming sector, with investors like Fanatics CEO Michael Rubin and comedian Kevin Hart, known for his appearances in DraftKings promotions.

Latest Developments from Kalshi

Leading up to Primary Day, Kalshi announced a partnership with The Associated Press, which will supply its widely recognized US election results to the prediction market platform.

This deal, expanding Kalshi’s media partnerships, could be crucial during the midterm elections, as political event contracts rank among the most sought-after non-sports derivatives available.

“This collaboration will place Kalshi at the forefront of election experiences, combining AP’s trusted vote outcomes with our transparent, market-driven predictions to create a comprehensive view of election night,” commented Jaron Zhou, Kalshi’s Head of Politics. “Kalshi’s election predictions assist both campaigns and everyday citizens in tracking market expectations for election results, and integrating AP’s live voting data improves the election night experience by merging real-time vote counts and market dynamics.”