Becomes Official Sponsor of Sauber F1 Team

Posted on: January 2, 2024, 03:02h.

Last updated on: January 2, 2024, 03:02h.

Cryptocurrency casino operator secures naming rights to Swiss Formula One (F1) team Sauber., Christopher Freeman, Bijan Tehrani, Edward Craven
Canadian rapper Drake in an ad for The cryptocurrency casino operator is sponsoring the Sauber F1 team for 2024 and 2025. (Image: signs a primary sponsorship deal with Sauber F1 Team for 2024 and 2025.

“Last season represented the start of Stake’s journey in Formula 1, and the brand’s new role headlining Stake F1 Team represents the natural and exciting next step on this path,” said team representative Alessandro Alunni Bravi in a statement. is a gray market operator, providing safety to consumers compared to black market counterparts.’s Expanding Presence

Cryptocurrency casinos like are becoming increasingly popular among bettors in regions where they are unregulated, such as the US.

As a result, has been marketing itself through traditional avenues, including securing sponsorships with EPL team Everton and the African Warriors Fighting Championship. is known for its partnerships with celebrities and sports brands like Everton, the UFC, and more to promote its offerings.

The Intersection of F1 Racing and Gambling

F1 continues to embrace gambling and blockchain companies for sponsorship opportunities, evident from’s deal with Sauber and others, including Binance, ByBit, OKX, OpenSea, and Tezos. and Sauber have announced plans for a new car in the upcoming F1 season, but the reveal date remains unknown.

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